Vietnam Eye Care Market Insights: Exploring Growth Patterns and...

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Vietnam Eye Care Market Insights: Exploring Growth Patterns and Size by 2029

2025-01-03 08:40:43 • Views

Market Outlook for Vietnam Eye Care Market

The Vietnam eye care market, valued at USD 38.60 million in 2023, is poised for steady growth with a CAGR of 5.25% through 2029. This growth is driven by increasing awareness of eye health, a growing aging population, and rising rates of vision-related conditions such as myopia, presbyopia, and cataracts. In Vietnam, approximately 8.5% of the population is aged 65 and older, a demographic particularly susceptible to these conditions. Additionally, a significant portion of the population, including 21.4% of school children in some regions, suffers from uncorrected refractive errors.

Urbanization and lifestyle changes, including increased screen time and prolonged exposure to digital devices, are contributing to a surge in demand for eye care products, particularly eyeglasses and contact lenses. The urban population, especially in cities like Ho Chi Minh City and Hanoi, faces higher rates of digital eye strain and myopia. The expanding middle class in Vietnam, along with higher disposable incomes, is fostering greater consumer expenditure on advanced vision correction solutions and preventive eye care products.

Technological advancements, such as lightweight lens materials like polycarbonate and trivex, as well as innovative coatings like anti-glare and UV protection, are enhancing product functionality and appeal. These innovations cater to diverse customer needs, from basic vision correction to improving comfort for prolonged digital device use.

The improved healthcare infrastructure in Vietnam further supports market growth. Hospitals and specialized clinics are expanding their capacities in eye care, offering intraocular lens solutions for cataract surgery and other procedures. An increase in e-commerce platforms has also boosted product accessibility, allowing consumers to order eyeglasses, contact lenses, and eye drops conveniently.

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Despite challenges such as a lack of awareness around preventive eye care and affordability barriers for advanced products in rural areas, Vietnam’s government initiatives aimed at improving public eye health and collaborations with international vision care companies are fueling market progression. Programs like the "Healthy Eyes Brighten the Future" campaign and partnerships with organizations like The Fred Hollows Foundation are enhancing eye care accessibility and awareness.

Market Driver Analysis for Vietnam Eye Care Market

The Vietnam eye care market is witnessing steady growth owing to several key drivers that are transforming the sector.

The increasing prevalence of vision-related conditions, including myopia, presbyopia, and cataracts, is among the most significant factors driving demand for eye care products and solutions. For instance, approximately 1.58 million people aged 50 years or older in Vietnam suffer from visual impairment. Urbanization has led to a surge in screen time and exposure to digital devices, causing a rise in eye strain and vision deterioration, particularly among younger populations. Digital eye strain, also known as computer vision syndrome, manifests through symptoms such as dry eyes, blurred vision, and headaches. Age-related vision issues are also becoming more prominent as Vietnam’s aging population continues to grow, with projections indicating that over 25% of the population will be aged 60 years or older by 2050, further boosting demand for eyeglasses, contact lenses, and intraocular lenses.

Technological advancements in eye care products are transforming consumer preferences. Lightweight and durable materials such as polycarbonate and trivex in lenses, along with high-performance coatings like anti-glare and UV protection, enhance consumer comfort and satisfaction. Innovations in contact lens technology, including breathable lenses and extended-wear options, also cater to modern lifestyles, driving sales across urban and semi-urban regions.

Rising disposable incomes in Vietnam have enabled consumers to allocate more funds toward high-quality eye care solutions. A growing middle class, coupled with greater health consciousness, is encouraging investment in both corrective and preventive eye care products.

Additionally, government initiatives to improve eye health, such as public awareness campaigns and healthcare infrastructure improvements, are playing a pivotal role in creating access to eye care services, particularly in underserved areas. For example, the Vietnam Association of the Elderly's "Bright Eyes for Older People" campaign has provided free vision screening and cataract surgeries to millions. Collaboration with global eye care companies has further strengthened product availability and affordability. Partnerships with organizations like Orbis International have enhanced AI-driven diabetic retinopathy screening services in Vietnam.

Together, these drivers position Vietnam’s eye care market for sustained growth, meeting evolving consumer needs and enhancing overall vision health outcomes across the country.

With the growing adoption of modern solutions and better healthcare accessibility, Vietnam’s eye care market is set to evolve further, meeting both the corrective and preventive needs of a diverse population.

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Segmentation Analysis for Vietnam Eye Care Market

By Product Type

Eyeglasses: Eyeglasses dominate the Vietnam eye care market due to their widespread use for correcting refractive errors like myopia, hyperopia, and presbyopia. Increasing awareness around eye health and affordability makes eyeglasses a preferred choice. Additionally, frame innovations and customizable lenses are driving growth within this segment.
Contact Lens: Demand for contact lenses is on the rise, especially among younger, urban populations prioritizing aesthetics and convenience. Technological advancements, such as breathable lenses and extended-wear options, have made contact lenses an appealing alternative to eyeglasses for vision correction and lifestyle purposes.
Intraocular Lens: Growing incidences of cataracts, particularly among the elderly, are boosting demand for intraocular lenses. These are commonly used in cataract surgeries and other vision-restoring procedures, which are becoming increasingly accessible with advancements in Vietnam’s healthcare infrastructure.
Eye Drops: The eye drops segment is seeing significant demand for both medicinal and preventive purposes. These include treatments for dry eyes, allergies, and infections, supporting the care and maintenance of healthy eyes in the face of increasing digital strain.
Eye Vitamins: Nutritional supplements for eye health are gaining traction, driven by a growing focus on preventive care. Products that improve retina health and delay age-related disorders such as macular degeneration are particularly popular among the aging population.
Others: This segment includes eye care accessories and specialized tools like cleaning solutions for contact lenses, addressing secondary but essential aspects of eye health.

By Coating

Anti-Glare: Anti-glare coatings are widely used for reducing eye strain caused by prolonged screen exposure. They are essential for professionals and students in urban areas dealing with high digital device usage, offering clearer and more comfortable vision.
UV: UV-protective coatings are increasingly popular due to rising awareness about the harmful effects of UV rays on eye health. These coatings are a common feature in both eyeglasses and sunglasses, promoting preventive eye care.
Others: Other innovative coatings, such as blue light filters and scratch-resistant layers, cater to niche needs and enhance durability and utility, further enriching consumer choices.

By Lens Material

Normal Glass: Normal glass lenses continue to cater to traditional needs in the market. Though less common now, they remain relevant due to their affordability and effectiveness for basic corrective purposes.
Polycarbonate: Polycarbonate lenses are highly durable, lightweight, and impact-resistant, making them ideal for children and active individuals. The combination of strength and comfort ensures strong demand in this segment.
Trivex: Trivex lenses are gaining popularity for offering superior optical clarity along with impact resistance, competing with polycarbonate as a premium choice for prescription eyewear.
Others: Emerging materials with enhanced flexibility and scratch resistance are exploring opportunities in the market, appealing to modern consumers' specific requirements.

By Distribution Channel

Retail Stores: Retail outlets remain a dominant channel for purchasing eyeglasses and other eye care products due to their accessibility and provision of personalized services. Customers prefer in-store interactions for fittings and adjustments.
E-Commerce: E-commerce platforms are rapidly expanding their share due to the convenience of online shopping. Discounts, doorstep delivery, and virtual try-on tools enhance the shopping experience for modern consumers, particularly in urban areas.
Clinics: Eye clinics play a crucial role in dispensing specialized products, such as intraocular lenses and prescription eyeglasses, alongside expert consultations.
Hospitals: Hospitals cater to critical eye care needs, including surgeries and advanced diagnostics, often recommending high-quality intraocular lenses and post-surgery medications.

This detailed segmentation highlights the diverse opportunities within Vietnam’s eye care market, catering to a broad spectrum of consumer demands fueled by rising awareness, innovation, and improved accessibility.

Regional Analysis of Vietnam Eye Care Market

The Vietnam eye care market demonstrates diverse dynamics across its regions, influenced by urbanization, regional healthcare infrastructure, economic variances, and levels of consumer awareness. These factors impact the demand and distribution of eye care products and services, shaping the market’s growth trajectory.

Northern Vietnam

Northern Vietnam, with Hanoi as its key economic and healthcare hub, plays a significant role in driving the eye care market. The region benefits from its advanced healthcare infrastructure, hosting leading hospitals and clinics that facilitate access to specialized eye care, including treatments for cataracts and refractive errors. Higher disposable incomes and urbanization in Hanoi contribute to the rising demand for customized eyeglasses, anti-glare coatings, and lightweight lenses. Blue-collar professionals and students, exposed to prolonged digital device use, are major consumers of contact lenses and anti-glare eyeglasses.

However, rural provinces in the northern region face several challenges. Limited healthcare access and lower consumer awareness hinder market penetration for advanced eye care products such as intraocular lenses and UV-coated lenses. Government programs aimed at improving healthcare outreach and partnerships with private companies for affordable eye care products are critical for fostering growth in these underserved areas.

Central Vietnam

Central Vietnam, represented by cities like Da Nang and Hue, is an emerging region for the eye care market. Da Nang’s middle-class population and growing medical tourism industry accelerate demand for advanced eye care treatments. Specialized services provided by regional hospitals, such as cataract surgeries and vision correction, contribute to the expanding use of intraocular lenses. Rising awareness about the harmful effects of UV exposure among urban populations also boosts demand for UV-protected eyeglasses and contact lenses.

Smaller towns and rural areas in the central provinces, however, lag behind due to socioeconomic barriers and inadequate healthcare infrastructure. Efforts to introduce affordable preventative eye care products, such as eye drops and vitamins, are helping address eye health issues in these areas. Tailored government schemes and local supply chain improvements will be instrumental in fostering growth and product accessibility in these regions.

Southern Vietnam

Southern Vietnam, particularly Ho Chi Minh City (HCMC), represents the most dynamic and developed market for eye care products and services. With its thriving economy and high standard of living, HCMC residents actively invest in premium eye care solutions, including stylish eyewear frames, anti-glare coatings, and high-performance contact lenses. Retail chains focused on eyeglasses dominate the distribution landscape in the south, while e-commerce platforms are increasingly popular for their convenience and competitive pricing.

Private eye clinics and specialized hospitals in HCMC play a crucial role in introducing advanced vision correction treatments and surgeries using intraocular lenses and state-of-the-art equipment. The increasing adoption of polycarbonate and trivex lenses among urban consumers further highlights advancements in lens material technologies.

Conversely, the Mekong Delta and surrounding rural areas face challenges such as limited healthcare services and lower awareness about eye health. These regions rely heavily on government-led initiatives and non-governmental organizations for free or subsidized eye care campaigns. Expanding the reach of affordable eye care products and mobile eye care units will be essential for growing the market in southern rural areas.

Regional Trends and Opportunities

While urban centers like Hanoi and HCMC spearhead the demand for advanced and premium eye care solutions, rural and semi-urban areas show immense untapped potential. Eye health awareness campaigns and partnerships between local and international players are expected to introduce cost-effective solutions like basic eyeglasses and essential eye drops to underserved areas.

Future Outlook

Public and private sector collaborations to improve healthcare access and promote preventive care will drive the market. Urban regions will continue to adopt high-tech and customized solutions, whereas rural areas will benefit from increased awareness and availability of affordable eye care products, ensuring sustained growth across Vietnam.

Primary Catalysts and Hindrances in Vietnam Eye Care Market

The Vietnam eye care market is driven by increasing digital device usage and prolonged screen exposure, which contribute to a higher prevalence of eye strain and vision-related issues. Technological advancements in products like anti-glare coatings, UV-protected lenses, and lightweight materials further support growth by catering to modern consumer needs. Rising awareness about preventive eye care in urban areas and improved healthcare access also fuel market expansion.

However, challenges persist, including limited awareness in rural areas about vision health and the benefits of modern products. Affordability issues for advanced eyewear and lens technologies hinder adoption in low-income regions, constraining full market potential.

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Key Player Analysis in Vietnam Eye Care Market

The Vietnam eye care market features significant competition among global and local players, each implementing strategies to increase market share and meet the growing demand for innovative eye care solutions.

COOPERVISION, INC is a leader in the contact lens segment, offering a wide range of lenses tailored to specific consumer needs, such as daily disposables and toric lenses for astigmatism. Their continuous investment in research and development enhances product innovation, ensuring comfort and high-quality vision solutions. Coopervision’s focus on sustainability also resonates well with environmentally conscious consumers.

Seed Vietnam Contact Lens Company Limited is emerging as a strong domestic player by providing affordable and quality contact lenses suited to Vietnam’s growing middle class. Their competitiveness lies in local expertise, strong distribution networks, and the ability to adapt products to regional needs, including users in semi-urban and rural areas.

Acuvue Vietnam (Johnson & Johnson Vision Care, Inc.) is well-known for its premium contact lenses with advanced features such as HYDRACLEAR® technology for moisture retention. Acuvue focuses on marketing to urban, trend-conscious consumers and offers innovative products like extended-wear lenses, catering to modern lifestyles. Its strong brand reputation and partnerships with clinics solidify its market position.

Bausch + Lomb caters to both corrective and preventive eye care needs with products like contact lenses, intraocular lenses, and eye drops. Their portfolio includes advanced solutions for conditions like dry eyes, ensuring end-to-end support for eye health. Widespread availability through clinics and retail stores strengthens their market presence.

Nice Eyes Service Trading Co., Ltd focuses on providing affordable eyeglasses and lenses while maintaining quality. Their ability to capture local market needs, coupled with an expanding retail network, ensures accessibility in a competitive market.

HOYA LENS VIETNAM stands out in the eyeglass lens segment by offering anti-glare, UV-protection, and high-impact-resistant lenses. Their innovation in lightweight materials such as polycarbonate and trivex lenses aligns with consumer demand for comfortable and durable options.

Finally, Essilor Vietnam dominates the premium eyeglasses market with technologically advanced products like Varilux progressive lenses and Crizal coatings. Their market strength is bolstered by strategic collaborations with local retailers and optometry professionals, ensuring superior service and consultation quality.

Collectively, these players contribute to the market’s growth by offering diverse product ranges, competitive pricing, and customer-focused innovations, making eye care more accessible and effective across Vietnam.

Future Outlook for Vietnam Eye Care Market

The Vietnam eye care market is projected to grow steadily, driven by increasing awareness of vision health and rising prevalence of conditions such as myopia and presbyopia.
Technological advancements in lens materials, such as polycarbonate and trivex, along with anti-glare and UV protective coatings, will continue to attract modern consumers seeking comfort and protection.
Innovations in contact lens technology, like extended-wear and breathable lenses, will cater to growing demand among urban populations prioritizing convenience and aesthetics.
The surge in digital device usage will boost demand for eye products that reduce strain, such as blue-light filter glasses and advanced coatings designed for screen use.
Government initiatives to improve eye healthcare accessibility in underserved rural areas present significant opportunities for affordable product lines, including basic eyeglasses and eye drops.
Expansion of e-commerce platforms will make eye care products more accessible to younger, digitally savvy consumers, driving growth in online sales of eyeglasses, contact lenses, and related accessories.
Preventive eye care solutions, such as eye vitamins and nutritional supplements, are expected to gain traction, particularly among aging populations addressing age-related vision concerns.
Partnerships between global brands and local distributors will enhance market penetration and reduce costs, making advanced solutions more affordable.
Regulatory frameworks improving product standards and facilitating market entry for new players will further invigorate competition and innovation in Vietnam's eye care industry.
The growing preference for stylish yet functional eyewear will fuel demand for customizable products, ensuring sustained market expansion.